Summer is the New Fruitcake Season
Where do all the fruitcakes go after Christmas?—they go on an outdoor vacation, that's what! Fruitcake is becoming the camping food of choice for active summertime enthusiasts. No longer just considered an after-dinner dessert, hikers, bikers, and campers are taking their fruitcakes out of the kitchens and into the wilderness! Why?—because fruitcake is fuel.
Since most of you might not have ever considered fruitcake as an outdoor treat, it’s possible to think we are yanking your chain. We can almost hear your internal thought process, “Good one, Collin Street! Trail mix, granola bars, and protein packs. These are the foods for outdoor athletes on the go. But, fruitcake?”
Just cool your jets for a second to consider one question, "What's the different between fruitcake and trail mix?'
What's the difference between fruitcake & trail mix?
Honestly, fruitcake and trail mix are pretty similar. The only difference between trail mix and fruitcake is the rich and luscious batter holding a fruitcake’s ingredients together. Outdoor enthusiasts bored of packing trail mix and meal replacement bars realized this connection, too. Thus, a new source of nutrition was found, and a new outdoor adventure food trend was born! And yes, we understand your initial confusion—but take a second to think about what makes fruitcake a fruitcake:
-
Protein-rich nuts
-
Energy-packed dried fruit
-
All-natural honey
To set this trend to the test, we sent our fruitcake on a hike with recreational trail hiker, Jeremy. Having recently returned from a three-and-a-half-day trip inside Big Bend National Park, Jeremy's hike was fueled by Collin Street Bakery’s finest fruitcakes. Read his thoughts on this new innovative outdoor snack and discover for yourself why fruitcake is the new adventure fuel.
Our Interview with Jeremy
|
The Perfect Hiking Snack
Here’s the thing, Jeremy is just one of the many trendsetters bravely forging a path of outdoor snackers. While other hikers are dryly choking down their handfuls of glorified birdseed, Jeremy and outdoor enthusiasts like him are happily enjoying a slice of delicious and nutritious fruitcake. Fully fueled and their snack cravings satisfied, these trail trekkers have found a way to stay nourished without needing to eat dehydrated astronaut food. Perfect for grabbing some energy, fruitcake is great for camping, hiking, and any and every outdoor expedition in between. Fruitcake is truly changing the snack game as we know it.
Early innovators have always been teased. They are thought to be eccentric until their ingenuity and genius are truly understood. We all want to be a part of the group of innovators who usher in new trends—those individuals who can claim to have discovered something before it was even mainstream. Traditional camping food is changing. So, it’s time to ask yourself: Are you a camping food innovator?
Discover Your Next Adventure Snack
Planning a trip through the great outdoors? Then you'll need hiking fuel. Browse our specials page packed with fruitcakes perfect for those on the go. Available in a variety of flavors, sizes, and styles, you are certain to find a treat that satisfies your snack cravings.
Leave a comment
This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.